Unlocking Potential, Empowering Growth.

At Redpill, we don’t just invest; we partner with visionary companies to accelerate their journey to success.

Investments speak louder than words.

Unlocking Potential, Empowering Growth.

At Redpill, we don’t just invest; we partner with visionary companies to accelerate their journey to success.

Investments speak louder than words.

For founders

Partnering with founders to bring vision to life.

We believe that combining investment with active support is key to maximizing value. Our dedication to empowering founders is absolute.

Petter Edfeldt

Partner and Co-Founder

With over 20 years of legal expertise, Petter Edfeldt excels in guiding high-potential healthcare businesses. Based in Stockholm, he’s the interim GC for a leading healthcare company, specializing in market access strategies. His experience spans both private practice and in-house counsel roles in multinational corporations.

Dag Magni

Partner and Co-Founder

Dag, an expert in finance and investment, specializes in software and tech sectors within the Nordics. His journey includes roles as CFO in private equity-backed companies and VP Finance in a renowned Swedish investment firm. Dag’s tech and finance acumen make him a key asset in company evaluations and capital allocation.

Lina Wallmander

Partner & Investment Manager

Lina, a seasoned communications professional, has over seven years of experience in public relations, investor relations, and commercialization across global startups and scaleups. Her background encompasses working with international venture capital from various perspectives, including corporate, broker, and investor roles.

Niklas Thörnestad

Advisor and Co-Founder

Niklas brings a wealth of experience from fintech, serving as Global Head of Compliance and Board Member for rapidly growing companies in the Nordics. His background includes significant roles in top-tier law firms, specializing in IP, Media, and IT, and international corporate experience. Niklas’s focus is on scaling startups, offering deep insights from working with prominent Nordic founders.

For founders

Partnering with founders to bring vision to life.

We believe that combining investment with active support is key to maximizing value. Our dedication to empowering founders is absolute.

Petter Edfeldt

Partner and Co-Founder

With over 20 years of legal expertise, Petter Edfeldt excels in guiding high-potential healthcare businesses. Based in Stockholm, he’s the interim GC for a leading healthcare company, specializing in market access strategies. His experience spans both private practice and in-house counsel roles in multinational corporations.

Dag Magni

Partner and Co-Founder

Dag, an expert in finance and investment, specializes in software and tech sectors within the Nordics. His journey includes roles as CFO in private equity-backed companies and VP Finance in a renowned Swedish investment firm. Dag’s tech and finance acumen make him a key asset in company evaluations and capital allocation.

Lina Wallmander

Partner and Investment manager

Lina, a seasoned communications professional, has over seven years of experience in public relations, investor relations, and commercialization across global startups and scaleups. Her background encompasses working with international venture capital from various perspectives, including corporate, broker, and investor roles.

Niklas Thörnestad

Advisor and Co-Founder

Niklas brings a wealth of experience from fintech, serving as Global Head of Compliance and Board Member for rapidly growing companies in the Nordics. His background includes significant roles in top-tier law firms, specializing in IP, Media, and IT, and international corporate experience. Niklas’s focus is on scaling startups, offering deep insights from working with prominent Nordic founders.

For founders

Catalyzing change in key industries

We channel our investments across four dynamic sectors: Healthcare, Cleantech, Fintech, and Femtech. Our strategic focus is nurturing groundbreaking ideas that promise not only growth but also a sustainable and inclusive impact on our world.

Soundtrack Your Band is trusted by thousands of businesses around the world to get the music right. 100 million songs is the world’s biggest catalog by far. Soundtrack Your Brand gives you everything you need to play the hits, rare finds and favourites your customers and staff will love. You’re legal and playing the music you want.

Soundtrack Your Band

Play Music Legally

PaperShell transforms paper into artificial high-tech wood, creating strong load bearing, bio-carbon-storing components. It helps companies switch materials in new or exciting products, reduce CO2, and transition to a circular bioeconomy. Aiming for carbon net zero (COP21) and regeneration (COP15).

PaperShell

Towards a circular bio economy

CDLP is a design house of focused, luxury essentials within the categories of underwear, tops, swim, performance, and home. Developed with innovation in Sweden, the line is consciously constructed in Europe using future-orientated materials.

CDLP

Built with intention & purpose

Gnosco’s Dermicus platform revolutionizes skin lesion diagnosis, offering a faster, more efficient process and continuous learning for healthcare professionals. Its educational program further elevates dermatology care expertise.

Gnosco

Advancing Dermatology Care

Voi’s electric scooters offer an eco-friendly way to navigate the city. Embracing the 15-minute city concept, Voi enhances urban living and supports sustainable travel across Europe.

VOI

Urban Mobility Redefined

Addressing the challenges faced by freelancers and dreamers, Fairlo offers fair lending terms, challenging the conventional financial market. Their services adapt to varying life phases and financial needs, backed by a vision of fairness and flexibility in personal finance.

Fairlo

Financial Empowerment

For founders

Catalyzing change in key industries

We channel our investments across four dynamic sectors: Healthcare, Cleantech, Fintech, and Femtech. Our strategic focus is nurturing groundbreaking ideas that promise not only growth but also a sustainable and inclusive impact on our world.

Soundtrack Your Band

Play Music Legally

Soundtrack Your Band is trusted by thousands of businesses around the world to get the music right. 100 million songs is the world’s biggest catalog by far. Soundtrack Your Brand gives you everything you need to play the hits, rare finds and favourites your customers and staff will love. You’re legal and playing the music you want.

PaperShell

Towards a circular bio economy

PaperShell transforms paper into artificial high-tech wood, creating strong load bearing, bio-carbon-storing components. It helps companies switch materials in new or exciting products, reduce CO2, and transition to a circular bioeconomy. Aiming for carbon net zero (COP21) and regeneration (COP15).

CDLP

Built with intention & purpose

CDLP is a design house of focused, luxury essentials within the categories of underwear, tops, swim, performance, and home. Developed with innovation in Sweden, the line is consciously constructed in Europe using future-orientated materials.

Gnosco

Advancing Dermatology Care

Gnosco’s Dermicus platform revolutionizes skin lesion diagnosis, offering a faster, more efficient process and continuous learning for healthcare professionals. Its educational program further elevates dermatology care expertise.

VOI

Urban Mobility Redefined

Voi’s electric scooters offer an eco-friendly way to navigate the city. Embracing the 15-minute city concept, Voi enhances urban living and supports sustainable travel across Europe.

Fairlo

Financial Empowerment

Addressing the challenges faced by freelancers and dreamers, Fairlo offers fair lending terms, challenging the conventional financial market. Their services adapt to varying life phases and financial needs, backed by a vision of fairness and flexibility in personal finance.

Pitch Us!

Do you have a great idea that matches our investment thesis? If so, we’d love to hear from you! Please submit your pitch in pdf or ppt formant, not exceeding 10 MB.

or send us an email

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